The Purist

Discover your softer side this season with The Purist. Inspired by a clean and minimalist aesthetic this collection is all about pared back designs and going back to basics. Key designs you will see in this collection include the minimalist single sole sandal, lace-up and up-foot pattern heels and velvets boot. Whilst the cosmetic colour palette is important with a large range of the designs featuring soft pinks, taupes, creams and greys, this collection is elevated through the use of interest materials such as patents, plush velvets and metallic rose gold hues. Monochrome colours such as winter white and black onyx also form part of the collection to keep it grounded and versatile for any wardrobe. See more inspiration on our Pinterest board here.

The Purist

There are many micro trends that form part of The Purist collection, so we have selected our top three that are easy to incorporate into your everyday wardrobe.


Trend 1: Rose Gold Hues

The first key micro-trend from The Purist is all about rose gold hues. Seen on runways and our favourite street style stars, the warm tones of this colour will instantly inject sophistication to both your evening and day-time ensembles! Rose gold becomes even prettier when styled with tonal rosy shades. Key styles include SANTA MONICA and QUARTZ.

The Purist

Trend 2: Velvet

The fabric of choice this season is sumptuous velvet. Whimsical, feminine and totally romantic it will be love at first touch! While the shoes are minimalistic in design and the colour palette is soft and neutral, plush velvet will add a touch of luxe to your every look. Key styles include LARGOS and VELLIE.

The Purist

Trend 3: Cosmetic Colour

The Purist collection is clean and minimalist in approach therefore the colour palette was to remain similar. Soft tones of nudes create the basis for this range with taupes, creams and grey also playing an important part. This is then grounded by neutrals such as winter white and black onyx. Key styles include KEGGY and PHANTOM.